Gina Rico Mendez, Arthur G Cosby, and Somya D Mohanty.
In: TEORIJA IN PRAKSA 55.2 (May 2018), pp. 419–444.
Publication year: 2018

As Internet-based communications have expanded, online debating has become a significant form of political participation. This work examines online discussions around health care in the United States by analysing tweets about Obamacare and then assessing the degrees of polarisation in social media. The results indicate that highly influential entities in social media have an important capacity to polarise the public. Another relevant finding is that ideology is a powerful mechanism to frame online discussions by relegating policy arguments in online debates. Finally, this work shows that social media can easily promote negative sentiments towards ‘the other’, confirming group homogeneity in online communities.